How to transform agriculture into agribusiness? What are the professional services which will evolve in this transformation process? And how best a start-up can engage and contribute in a niche manner to assist this transformation process? These were thought provoking questions faced by the founder of Way2Agribusiness India Pvt Ltd. With the past experience as a agribusiness scholar, farmer, agribusiness analyst, working at different capacities at agribusiness entities and Knowledge Partner to the Govt. of Karnataka initiative, Dr. Prasanna Dyavegowda (Director & CEO, Way2ABI), who holds doctoral degree in Agribusiness Management, working to assist transform of agriculture into agribusiness in a niche manner through Way2ABI products & services.
The idea behind "Five for Five" is to provide a niche contribution to the transformation of agriculture into agribusiness. Way2Agribusiness India Pvt Ltd's innovation can be considered a combination of product, service, and business model innovation in the agribusiness sector. With the aim of assisting in this transformation process, the start-up offers innovative products and services to stakeholders in the agribusiness sector.